William Clifford's 4 syllables (2 + 2) hit the Hollywood sweet spot.
William's 2 beats vs. Clifford's 2 create a natural cinematic snap.
William Clifford's softer consonants cost it screen presence.
William Clifford misses the alliteration hook that makes names stick.
William (7 letters) and Clifford (8) are balanced in length — clean on any poster or marquee.
William Clifford's uncommon phonemes make it harder for audiences to latch on.
William Clifford has decent vowel richness, but stronger A and O sounds would lift it.