Burt Lancaster's 4 syllables (1 + 3) hit the Hollywood sweet spot.
Burt and Lancaster have a workable rhythm — close to the perfect punch.
Burt Lancaster's softer consonants cost it screen presence.
Burt Lancaster misses the alliteration hook that makes names stick.
A 5-letter gap between Burt and Lancaster throws off the poster balance.
Burt Lancaster has mostly familiar phonemes with a few tricky patterns.
Burt Lancaster's open vowels roll off the tongue — warm and screen-ready.